Consumer preferences and behavior in 2022

Consumers in 2022 expect a stellar customer experience that caters to their needs and expectations. Brands must be aware of the driving forces that are shaping consumer behavior and preferences.

Watch Rami Deeb (Marketing Executive at Talkwalker) as he discusses the latest forces shaping consumer behavior in 2022, alongside Abdurrahman Al Hussami (Founder and Communications Strategist at Makana360) and Taima Al Farouqi (Head of Digital Strategy at Cicero&Bernay).

The webinar addresses how technology, fintech, COVID, and ESG-awareness are influencing consumer behavior in 2022 and beyond. Understanding those forces will empower brands to better anticipate and predict consumer needs, rather than be reactive to change. The webinar culminates with a Q&A session.

 Watch the conversation now. Note that the conversation is held in Arabic

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