Talkwalker Uncovers Your Consumer’s Truth

Billions of pieces of content are shared online every day.

Talkwalker enables you to turn those conversations into impactful insights.

So you can ask better questions, find faster answers, and take action in real-time.
About us_Hero Block _Talkwalker puts consumers first

The 1st choice of over 2,500 brands
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Talkwalker voice of the consumer platform

Our mission

“To empower you to make real time decisions based on the true voice of your consumers.”

By listening to the public conversations happening every minute across social and digital channels, Talkwalker enables you to understand what your consumers want.

Helping you make consumer-centric decisions almost instantly.

By putting consumers at the heart of your decision-making, we help you increase revenue, embrace smarter innovation, and protect your brand.

Talkwalker meets Hootsuite

Talkwalker is now a part of Hootsuite. By bringing world-leading social listening to the best social media management platform, we’re empowering more businesses than ever with social insights.

And enabling them to take faster insight-driven actions, for maximum impact.
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Meet the Hootsuite leadership team

Irina

Irina Novoselsky

CEO

 

Irina joined Hootsuite as CEO in January 2023, bringing close to two decades of experience in business, financial services, and technology.

Prior to joining Hootsuite, Irina sat as Chief Executive Officer at global talent acquisition and SaaS company CareerBuilder.

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Jessica Hartigan

Chief Revenue Officer

 

Jessica joined Hootsuite in 2023 as Chief Revenue Officer with more than a decade of experience building and leading high performing revenue organizations.

Jessica oversees our global new business, customer, expansion and retention functions.

Antonis

Dr. Antonis Papatsaras

Chief Technology Officer

Antonis joined Hootsuite in 2022 as Chief Technology Officer. He has end-to-end responsibility for Hootsuite's technology organization to bring the company’s product roadmap to market.

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Ellen Terchila

Chief Customer Officer

 

Ellen joined Hootsuite in 2023 as Chief Customer Officer with more than 20 years of experience in customer success roles focused on driving customer satisfaction and retention.

Tara

Tara Ataya

Chief People & Diversity Officer

 

Tara joined Hootsuite in 2020 as VP People, and was announced as Hootsuite’s first Chief People and Diversity Officer later the same year. Tara leads Hootsuite’s employee experience and Diversity, Equity, and Inclusion initiatives.

Craig

Craig Segal

Chief Legal Officer

 

Craig joined Hootsuite in 2017 and leads the company’s legal, privacy, and procurement functions. He is also the company’s Corporate Secretary. Craig has 20 years of experience in legal leadership, risk management and governance.

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Yannick Levieil

Chief Sales Officer

 

Yannick joined Hootsuite as Chief Sales Officer in May 2024, following the company’s acquisition of Talkwalker, where he held several impactful roles transforming regional sales and driving substantial growth.

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Chris Bither

Chief Strategy Officer

 

Chris Bither joined Hootsuite as Chief Strategy Officer in January 2025, bringing extensive experience in corporate strategy, mergers and acquisitions, and operational improvement.

Talkwalker's core values

We live our values day in and day out because we have a firm belief that a strong company culture helps our employees and customers thrive

About us_Core values_Customer centricWe are customer-centric

We earn the trust of our customers every day & look at every decision from the perspective of the customer first. We turn customers into fans.

About us_Core values_We get things doneWe get things done

We’re passionate about what we do and have a bias for action while acknowledging that making mistakes is part of learning. We are pioneers, innovative, and like to have fun.

About us_Our mission_Always weAlways we, never me

We are one team: we value integrity, mutual trust, and strive to be open and direct in all our communication.

Sustainability at our core

To put consumers first, we have to be prepared for what the future brings. That’s why Talkwalker supports the 3 pillars of sustainability:
People

People
Planet

Planet
Puroise

Purpose

We all have to work together - our company, partners, clients, and team - to create a future that is sustainable and will thrive.
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Helping 2500 global brands with
local expertise
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Book a free demo

Experience the power of Talkwalker with a demo tailored just for you.
Our deep industry experts help and guide you every step of the way.

 

Fill out the form to get your personal demo from our social experts