Social Media Trends 2022: TikTok, Social selling, Omnichannel engagement... Is your brand ready?

From the take over of TikTok to an increase in social selling and a complete shift in the way consumers engage with social media, 2022 has a massive amount of potential for both B2B and B2C marketers to unlock.

That’s why we’re organising a webinar for you to hear from UK industry experts on the three biggest topics from our social media trends report: Tik Tok, Social Selling and Omnichannel Engagement. In this roundtable with marketing leaders, you’ll gain unique insights, industry examples and exclusive top tips to help you drive your social strategy for 2022.

But the big question everyone is asking right now is: How do I leverage these trends in my social strategy?


Catch this on-demand product demo by Talkwalker, to discover how you can leverage TikTok, Social selling and Omnichannel engagement to be successful in 2022. You will walk away with:

  • Insights from marketing and social media experts
  • Detailed analysis of why social media matters and the top trends that will rule 2022
  • Deep dive into how the trends will affect the Age of the Consumer
  • Takeaways you can immediately incorporate to start driving better results for the coming year


1. An overview of our Social Media Trends 2022 Report
2. A discussion of the following trends:
- Best Emerging Channels: Is TikTok taking over social media? Will other platforms have to adapt?
- Omnichannel engagement: How it will change the way consumers engage with social media.
- The rise in social selling - will it simplify the customer journey?
3. A Q&A session with our panelists

Featured Solutions

Navigating the digital insights landscape webinar preview
Navigating the digital insights landscape
The application of AI within the Social Listening Industry
Watch: Benchmarking brand love in Asia
How to become a loved brand
The new definition of Brand Love