Social media listening

Listen to social conversations about your brand, products, competitors and campaigns across social networks, online and offline.


Never miss another mention

Use social media listening to analyze brand mentions across all major social networks including full firehose access to Twitter. Go beyond social media listening to track discussions on news sites, blogs, forums, reviews, and offline databases to understand what your customers and prospects think of your brand.

Never miss another opportunity to connect with your audience and react to issues in real time. Discover how your brand assets are being used with AI-enabled image recognition, visual analytics, speech and text analytics.

What does Talkwalker track?

  • Covers 187 languages 
  • Monitor 150 million websites 
  • Track 30,000+ brand logos – plus scenes and objects
  • Listen to discussions on 10+ social networks, including Twitter, Instagram, Facebook, Weibo 

Protect your brand across the world

Protect your brand and combat issues before they escalate with comprehensive alerting functions. Receive notifications directly in your inbox at regular intervals or whenever there is unusual activity.

AI-enabled sentiment analysis for social media listening ensures you’re covered across the globe. Real-time deep listening through our command center so you can stay on top of every issue as it happens.

Key brand protection features

  • Instant, automated alerts 
  • Sentiment analysis in 127+ languages 
  • Customized crisis dashboards for real-time brand listening 
  • Smart spike analysis for advanced issue detection 

Spot emerging trends with real-time social media listening

Listen to what the world is saying on social and spot new trends and opportunities before your competitors. Use enterprise-level social listening to surface trends hidden in the noise of social media.

Find the right moment to latch on to a trend using our unique trending score and trend prediction graphs. Learn how trends spread with our Virality Map. Analyze the impact of current trends by comparing impact to previous trends, and perform your trend research quickly with social listening.

Key features for trend-focused social listening

  • 2 years of historical data access 
  • Conversation clustering to quickly make sense of large amounts of data
  • Virality Map to understand how trends spread 
  • Time-lapse graphs to measure trends over time 
  • Automated theme-based trend detection

Listen, react, and respond in real time

Respond to comments and problems in seconds with real-time social media listening. Build better relationships with consumers and influencers by responding instantly, and use influencer analysis dashboards to find the best way to get in touch.

Our Crisis Management Guide explains how to monitor, analyze, and react. Check it out!

Never miss another opportunity for social selling by jumping into key conversations ahead of competitors. Optimize event performance by listening to all discussions around events and identifying the key topics and influencers to widen reach.

Key features for real-time social media listening

  • Command center for round-the-clock monitoring 
  • Hootsuite integration for instant response 
  • Customizable dashboards for easy monitoring 
  • Easy integration into social prospecting systems

Get the full picture with visual listening

Every day over 1 billion photos and images of brands and products are posted on social media and online. With up to 80% of these images making no mention of the brand in text, visual listening with image recognition technology is the only way brands can get a truly comprehensive understanding of brand perception.

Talkwalker was also the first to add social listening video recognition, to detect brand logos within social media videos.

Use our consumer intelligence platform with fully-integrated visual listening to make sure you get the full picture on social and online.

Key features for visual listening

  • Track 30,000+ brand logos 
  • Instantly add any logo to our database 
  • Identify scenery and objects as well as logos 
  • Use AI-powered technology that learns over time

AI-powered social listening

Get quick social listening insights with using Blue Silk™ GPT. Using Talkwalker’s proprietary AI-technology, users can gain insights faster and easier than ever before.


1-Click Classifier - To help segment and filter data in a matter of minutes. Just write what you need and let AI do the rest, without any complicated Booleans.

1-Click Summary - Get simple to understand summaries of large data sets, such as surveys, reviews and more, to quickly know consumer painpoints and preferences.

Conversation Clusters 2.0 - Create clustering in seconds to find the topics your audience is sharing. With Blue Silk™ GPT able to categorize and name all clusters without manual effort.

Talkwalker will contine to invest into artificial intelligence, to create the social listening for tomorrow.

Image Recognition

Analyze images and text in one platform using Talkwalker’s proprietary image recognition technology across 30,000 brand logos.

Trending Score

Latch on to trends at the right moment by monitoring speed of sharing of articles, tweets, images, and more. 

Sentiment in 127+ languages

Track brand reputation over time, view results by country, language, or media type and manually adapt results as needed. All this in English, German, French, Spanish, Chinese, Indonesian, Portuguese, Italian, Arabic, Swedish, Norwegian, Finnish, and more.

Data from Print, TV, Online and Social

Benefit from proprietary crawling technology indexing 150M+ local and international websites, 10+ social networks, running on 1500 servers. Access an archive of global TV, radio, print media, and newswires from LexisNexis® to get a 360° view of your brand's performance and reputation on media channels.

Social Channel Analytics

Deep dive into the performance of owned social channels and competitors using comprehensive social media analytics. Analyze reach, engagement, share of voice, the trending score of your posts, and much more.

Time Lapse Graphs

Track the evolution of trends and key metrics over time using time lapse graphs. Visualize the key factors that affected performance at a granular level.

Earned, Owned & Paid Media

Measure and compare performance of earned, owned, and paid media in one platform.

Worldwide Language Coverage

Access and filter results from 187 different languages. Use automated translation directly in the platform to understand results that aren't in your native language. 

100% of Tweets

Don’t miss a single post when monitoring Twitter with Talkwalker’s full access to the Twitter firehose. Rest assured that you’ll receive all tweets in real time.

Book a free demo

  • Experience the power of Talkwalker with a demo tailored just for you.
  • Our deep industry experts help and guide you every step of the way.

Fill out the form to get your personal demo from our social experts

Frequently asked questions