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Social Media Insights for Telecoms

Since the first telephone was invented around 150 years ago, telecommunications have constantly evolved to change the way we communicate. This section will show how social media analytics can help Telecoms companies make sense of online conversation about their brands to understand this ever evolving business landscape and make the most of their investments. Our How-To looks at how Telecoms companies can keep track of new industry developments to stay one step ahead of competitors old and new. Our case study looks at how companies can measure the value of sponsorship and work towards improving ROI. You’ll also find a whole host of up to date social media statistics for the world’s largest Telecoms companies.

Essential industry read: How Deutsche Telekom created a situation room for crisis management



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How do the world’s largest telecoms companies compare when it comes to social media performance? The chart below shows the social media reach and engagement for some of giants of the telecom industry. For more detailed performance statistics click on the title above!


Global Brand Reports

Click on any of the brand icons below to get a full overview of all relevant social media statistics. Includes worldwide sentiment maps, breakdowns of brand reach and engagement and charts of the online channels and countries where brands are most often mentioned.

Share of Voice

Which telecom brands are the most discussed online ? Verizon or AT&T? Orange or Vodafone? The chart below shows the share of online mentions for major companies in the telecom industry. For more detailed share of voice statistics click on the title above!

Share Of Voice


Is public sentiment towards the telecoms industry positive or negative? The graph below shows an overall snapshot of positive and negative sentiment towards the telecom industry as a whole.