As the arbiters of business at a global level, you are responsible for giving the world’s largest and most successful companies the cutting edge insights that will their improve business performance. It is imperative that you monitor for the latest key trends that will allow you to provide recommendations based on customer conversations.
Find the most relevant trends around your client's industry to keep them ahead of the curve. Analyze consumer behavior towards your client and their products to track the impact of business decisions.
Learn moreComplement your industry knowledge with social listening. Track conversations around your clients to improve your recommendations, by identifying potential pain points that might have been overlooked.
Learn moreMonitor and analyze your clients’ live campaigns. Share customized reports and valuable insights immediately, to adapt messaging on the go. Save time with automatic reports for your projects.
Learn moreThese publications explain the importance of social media analytics, and will give you an idea into the kind of insights that consultants can best utilize to better serve their clients.
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75% of consumers changed their buying habits during the pandemic - and are increasingly willing to change the brands they patronize according to their values and ...
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Brand love today has become much more than a like, share, and subscribe. Beyond infotainment and social media giveaways, consumers are also desiring an emotional ...
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When’s the last time you visited your bank… physically? It’s a trend that’s been building for some time, ...
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AMEC - the International Association for the Measurement and Evaluation of Communications - celebrated 25 years in 2021. But, with various lockdown restrictions and mask mandates, its ...
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Do you know your share of voice? Do you know what SOV means? How important is it? Think competitive advantage, customer engagement, campaign effectiveness, brand ...
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Why are consumers choosing your competitors' products and not yours? Buyers, spoilt for choice, are more demanding and less loyal. A streamlined customer experience will ...
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As the world emerges from the pandemic, the future is unfolding. The financial industry in the Middle East is operating in a changing world – ...
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And the winner is… the Los Angeles Rams! The Big Game is more than just a match between the two best teams of the ...
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Every industry has its unique challenges, and brands across the board need to identify those obstacles and their solutions. This is also true for the ...