The financial universe has a wide array of businesses, but regardless if you are in insurance, banking, or investments, it is essential to leverage the power of social listening. Understand your competition, push the boundaries of innovation, and deliver products that your customers will be excited to use.
Identify trends early on with social listening to create the next exciting innovation. Use Conversation Clusters to uncover connections amongst major topics such as blockchain, biometrics and BaaS.
Learn moreUse our AI-predictive alert system to identify potential crises faster and protect your brand health 24/7. Monitor sentiment towards your products and communications to understand customer receptivity.
Learn moreFind the trendiest topics to create relevant and engaging content for your audience. Engage with the latest consumer reviews on your new features or products with real-time updates.
Learn moreSee how the right tools can help you take your data-driven strategies to the next level with these publications.
Blog
75% of consumers changed their buying habits during the pandemic - and are increasingly willing to change the brands they patronize according to their values and ...
Blog
When’s the last time you visited your bank… physically? It’s a trend that’s been building for some time, ...
Blog
AMEC - the International Association for the Measurement and Evaluation of Communications - celebrated 25 years in 2021. But, with various lockdown restrictions and mask mandates, its ...
Blog
Do you know your share of voice? Do you know what SOV means? How important is it? Think competitive advantage, customer engagement, campaign effectiveness, brand ...
Blog
Why are consumers choosing your competitors' products and not yours? Buyers, spoilt for choice, are more demanding and less loyal. A streamlined customer experience will ...
Blog
As the world emerges from the pandemic, the future is unfolding. The financial industry in the Middle East is operating in a changing world – ...
Blog
And the winner is… the Los Angeles Rams! The Big Game is more than just a match between the two best teams of the ...
Blog
While New Year celebrations are officially over, those of us in Asia are still relishing the holiday vibes with Chinese New Year (CNY) just around ...
Blog
95% of respondents to PwC’s 2019 Global Crisis Survey said they thought a crisis would hit within two years. When COVID-19 struck, over 30% of respondents ...