When it comes to innovative strategies on social, communications professionals don’t think about Big Pharma as a shining example. But should they?
Healthcare is moving into the digital sphere and this industry is undergoing a rapid transformation you don’t want to miss.
In our latest report, we looked at the Twitter activity of 20 top pharmaceutical companies over two years and analysed a staggering 24.5 million results to show how a multi-billion industry is reinventing itself on social.
Find out how to:
- Avoid your competitors’ mistakes by tracking and evaluating an entire industry,
- Shape the debate as an opinion leader with powerful trend analysis,
- Dig deeper into your campaigns to reveal what works (and what doesn’t) on social.