Pragati Archive - Talkwalker Blog (EN)

Pragati

Pragati is an inbound marketing geek and is always on the look out for marketing hacks. When she's not in work mode, you'll find her curled up with a good book and a big mug of hot chocolate.

Pragati's blog

Social media statistics in India

October 07, 2019

India currently has a total population of over 1.36 billion people (it’s the second most populous country). Of that population, 230 million or 70% are active social media users. To cut through the social noise, you need to be aware of all relevant social media statistics in India. From online demographics to the top 10 influencers on Facebook and Instagram,...

The top 60 Instagram influencers in India

August 30, 2019

Influencer marketing has been on the rise over the last few years and shows no signs of slowing down. Instagram influencers are to influencer marketing what Yin is to Yan.

The most popular Instagram Hashtags in India (2019)

May 23, 2019

Move over Facebook and Twitter - Instagram is the (not-so) new kid on the block in India. Digital marketers everywhere are trying to crack the Instagram code and a very...

The top 10 digital marketing tools you should be using

March 12, 2019

Digital marketing can be a bit overwhelming at first. So many parts of it and so many things to take care of - SEO, social media, content, emailing... the list...

The top 10 (+1) Indian YouTubers

February 13, 2019

225M+ Indians regularly use YouTube. That number continues to rise. What does this mean for brands? Just a whole new channel for influencer marketing!!! I’m going to show you how...

Can the Internet predict Bollywood box office numbers?

January 22, 2019

Who doesn’t love a good old Bollywood film? We all do, but it turns out, the internet loves it the most. And what’s even more interesting is that social media...

Digital marketing events in India that you must attend in 2019

January 16, 2019

India is a booming market and attending digital marketing events and conferences is one of the best ways to network with industry leaders, learn from experts and even find potential...

Social media CRM has changed customer service - are you keeping up?

October 11, 2018

Have you ever woken up to the feeling that you have miles to catch up on when it comes to your social channels? Us too. This is where social media...

How tracking our digital footprint increased our social ROI

August 16, 2018

Remember how you were taught to leave a paper trail for virtually everything you did? You may think that in the digital age, paper trails are an obsolete concept but don’t underestimate your digital footprint. What is a digital footprint? It’s basically a version of a paper trail, but online only. Want to track your digital footprint online for free?

7 little known facts about IPL 2018 that you simply cannot miss

May 31, 2018

The last weekend saw one of the biggest events in cricket this year - the IPL 2018 final. Sunrisers Hyderabad faced Chennai Super Kings (CSK) in a match that was...

21 social media tools you should be using in 2018

May 22, 2018

Social media is constantly evolving - it’s not enough to just be active on the major social networks anymore. You need to almost use scientific precision to time your posts,...

Eurovision 2018 - The five ESC stats that matter most

May 09, 2018

It’s that time of the year again - the Eurovision Song Contest 2018 finals are just around the corner and the Internet is abuzz with mentions. Even though the contest...

Gini Dietrich’s take on media monitoring in the age of “Instant Everything”

March 15, 2018

Media monitoring and online reputation management are the pillars of crafting a successful PR strategy. And when not done correctly... it can lead to a disaster of epic proportions. Think Pepsi, or Adidas or more recently the Dallas Mavericks.

8 Experts reveal why they use Talkwalker Alerts to track social and web mentions

January 18, 2018

Ever since the re-launch of Talkwalker Alerts, our inboxes have been flooded with questions from all over the world about how it can be used to track social and web...

How to set up Google Alerts and monitor the web for free!

December 19, 2017

Who doesn’t know Google Alerts? From using it in school in order to finish assignments to following your favorite topics online today - it’s a tool that all of us...

How to Score SEO Points for Free with This Tool

December 07, 2017

When it comes to SEO, you can’t have enough hacks or tricks up your sleeve (at least, I can’t). After all, ranking on Page 1 of the G machine can...

Best black friday brands on social media

Our top 4 social media favorites this Black Friday

November 21, 2017

It’s that time of the year again. Black Friday’s right around the corner and that means that consumers in every part of the world, armed with their wallets and the...

Three Steps to Identify Trending Content

October 16, 2017

A typical day in the life of a content marketer is somewhat like this: get into work, log in, grab a cup of coffee and, on a good day, get...

3 Ways Talkwalker Alerts Will Make a Digital Marketer's Job Easier

September 28, 2017

If you’re a digital marketer like me, you probably wish there were 30-hour days and 8-day weeks. Being on alert for social media, constantly watching out for PR crises and...

How to track social mentions 101 - Your guide to making social work for you

August 29, 2017

Heard the buzz around social mentions? Harnessing them will fuel your digital marketing engine for free. How about how social mentions will enhance brand awareness and magically drive lead generation? No?