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Nigel's blog

How to utilize social media analytics in banking

How to utilize social media analytics in banking

Most retail banks and financial services today are on a journey towards building a digital first presence, through digital and mobile banking applications, and omnichannel consumer touch points including social media. Never has social media analytics in banking been more integral to awareness raising and customer engagement for financial brands.
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Top social media trends in India & APAC

CX, Communities, Metaverse: Top social media trends in India & APAC

Social media is constantly ablaze with consumer feedback and opinions, with up to 4 million brand connections being made per day. But how much of this volume is simply buzz?
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India's most loved brands

Love brands of India: Becoming consumer favorites

Brand love today has become much more than a like, share, and subscribe. Beyond infotainment and social media giveaways, consumers are also desiring an emotional connection, value alignment, and trust...
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Best Instagram influencers india

The top 60 Instagram influencers in India

Influencer marketing has been on the rise over the last few years, and shows no signs of slowing down in India. Instagram influencers are to influencer marketing what Yin is...
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Introducing Talkwalker's new Managing Director (ANZ) - Dimitri Lanssens

Introducing Talkwalker's new Managing Director (ANZ) - Dimitri Lanssens

Dimitri Lanssens has joined Talkwalker as our new Managing Director for the Australia and New Zealand markets. I sat down with him for a chat, to learn about his plans...
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Nigel's Publications

India food industry trends

India food industry trends

We partnered with Quora to analyze India's food industry, and tap into the conversations to identify valuable insights for 2022.
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Find out which trends and brands are accelerating in India's automotive industry

Car-buying landscape in India - The road ahead

India is expected to be the world’s third-largest automotive market in terms of volume by 2026, with an estimated market size of US$300 billion. The passenger vehicle industry alone is...
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