The Global State of Influencer Marketing in 2019
Influencer marketing report analyzing the hopes and fears of over 800 marketing and PR professionals regarding their influencer marketing initiatives in 2019.
The Global State of Influencer Marketing in 2019
Influencer marketing is a buzzword included in most social media trends articles written over the past few years, but what is the reality on the ground?
We're pleased to present our Global State of Influencer Marketing Report, based on the responses of over 800 marketing and PR professionals from brands and agencies.
Top 3 figures
69% of respondents ranked influencer marketing as a key strategic priority
Over 71% of IM professionals currently work with 50 influencers or less
61% will increase the amount of money they invest in influencer marketing in 2019
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