Shine against your competitors with Talkwalker social benchmarking
Beat your competitors and stand out as a trendsetter on social. Benchmark your performance, discover the next big trends, and win over your audience faster.
The preferred social media benchmarking tool among top brands
Our packages
Listen
The essential social listening and media monitoring starter kit
Unlimited users
Features included:
– Industry-leading social listening and media monitoring
– Custom reports and alerts
– IQ Apps: pre-built use case dashboards
– Ideal volume for a starter social listening program
– Blue Silk™ AI: Helps you understand fundamentals better - your audiences and your brand
Analyze
Go beyond social listening with robust social benchmarking
Unlimited users
Features included:
– Industry-leading social listening and media monitoring
– Custom reports and alerts
– IQ Apps: pre-built use case dashboards
– 2X volume for deeper insights from social listening
– Blue Silk™ AI: Helps with deeper analysis and identifies more nuanced insights
– Custom dashboards and analytics of KPIs important to your business
– Social benchmarking across owned/ earned channels and against competitors
Most popular
Business
Enterprise-grade consumer intelligence for strategic initiatives
Unlimited users
Features included:
– Industry-leading social listening and media monitoring
– Custom reports and alerts
– IQ Apps: pre-built use case dashboards
– 12X volume for strategic insights from social listening
– Blue Silk™ AI: Surfaces critical actionable insights for your strategic initiatives
– Custom dashboards and analytics of KPIs important to your business
– Social benchmarking across owned/ earned channels and against competitors
– Enterprise features and governance, to scale across regions and teams
Premium
All the magic of Talkwalker’s consumer intelligence platform
Unlimited users
Features included:
– Industry-leading social listening and media monitoring
– Custom reports and alerts
– IQ Apps: pre-built use case dashboards
– 20X volume, to power org-wide consumer intelligence
– Blue Silk™ AI: Reveals holistic perspectives and opportunities to transform your business
– Custom dashboards and analytics of KPIs important to your business
– Social benchmarking across owned/ earned channels and against competitors
– Enterprise features and governance, to scale across regions and teams
The ultimate competitive benchmarking tool
Identify marketing, brand, product and engagement opportunities by benchmarking how your social media strategy is performing against competitors and industry standards.
Find out how your content is performing on traditional media and social media compared to competitors in your industry. Know when it’s time to launch a campaign with the specific goal of differentiating your brand.
Understand how people feel about your content on social media compared to your competitors. Find out when a crisis might be forming, when sentiment is changing, and when to jump on a topic that’s generating meaningful conversations.
Know how your brand's social media performance measures up to industry standards and best practices. Choose the right time to break the mold with your content strategy.
Sharpen your strategy with social media competitor analysis
Benchmarking social media against competitors doesn’t have to be a complicated process. With Talkwalker, you can do it all in one place — without the heavy lift.
Identify real gaps in your content strategy
SWOT analyses are only useful when they’re based on reality. Access this reality with social media benchmarking that clarifies your brand's strengths and weaknesses in your industry.
Forecast trends before they become trends
Come as close as you can to predicting the future with benchmarking that forecasts audience activity. Understand the implications of staying the course versus switching up your social media strategy.
Transcend market saturation
Compare brand performance to your competitors — so you can rise above them. Cross-reference audience sentiment analysis with industry trends so you’re differentiating your brand based on how your audience feels, not what your competitors are doing.
Stay in touch with fickle audience personas
Don’t lose touch with your audiences as they change. Compare and benchmark performance across multiple audience segments, so you’re always the first to know when it’s time to adapt your social media strategy.
Social media benchmarking tools that simplify analysis
Get the context without the manual reporting labor.
AI-powered insights
Get instant answers to questions and condense massive amounts of data into digestible daily, weekly, or monthly AI summaries.
Channel benchmarking
Understand how specific channels are performing against your competitors, so you know how to properly allocate resources.
Audience segment benchmarking
Compare your target audience demographics and psychographics to those of your competitors, so you can identify opportunities to capture attention from fresh segments.
The competitor analytics capabilities provide valuable insights into the competitor landscape, allowing us to benchmark performance and identify novel ideas for improvement.Solicita una Demostración
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