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How FMCG Brands Win at Social Media – 6 Best Practices that Actually Work


Was your last social media campaign effective? Are you looking for new ways to make sure your marketing campaigns make a bigger impact?

In our new report, we used social listening to identify some of the most creative, stunning and effective social media campaigns from household and personal care brands to provide you with best practices for your upcoming campaigns.

Find out:

  • Why a razor club you’ve never heard of has 50,000 more Instagram followers than Gillette
  • How Dove received 90% positive sentiment for their #SpeakBeautiful campaign
  • How Ariel’s #ShareTheLoad message challenged stereotypes and inspired millions with the help of Facebook‘s Sheryl Sandberg