6 New Ways to Use Social Media Analytics for FMCG Companies

17/03/2016

We’re always looking for new ways to help brands and companies benefit from social data.

In our latest guide, we used examples from the world of FMCG to help you find deeper insights from social media analytics.

You’ll discover:

How not to miss a 400% spike in negative social mentions (Johnson & Johnson)
How to find the cities and regions where customers are talking about your brand (P&G)
How to create products your customers actually need using data insights (Pampers & Huggies)
How social brand advocates can help you reach 40 million people (Always' #LikeAGirl)