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Influencer Marketing

Influencer marketing will increase brand awareness and reach, build credibility and trust, and boost your SEO and ROI. Working with an influencer who has an established credibility and loyal following will help you reach niche audiences and drive purchase decisions and revenue.

instagram influencers in south africa covering food, lifestyle, travel, sustainability, B2B, motivation, fitness, fashion, wellness,

Top Instagram influencers in South Africa in 2022

Influencer marketing is transforming the way brands operate in South Africa. Traditionally, brands had to build trust and familiarity with...
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Image of an influencer recording a video in their living room next to the blog title: 64 best US Instagram influencers

64 best US Instagram influencers

Influencers have taken the United States by storm. According to a 2021 survey by Junior Achievement USA, 60% of US...
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Africa's top marketing influencers in 2022

Africa’s top marketing influencers in 2022

Marketing influencers are individuals who leverage their technical knowledge and expertise to create a community around them on social media.
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saudi arabia influencers bloggers vloggers

Ultimate guide to Instagram influencer marketing in Saudi Arabia

Instagram influencer marketing in Saudi Arabia has witnessed unprecedented growth in recent years due to a series of social and...
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Young woman trying make-up while filing herself with a phone and light.

Ultimate list of Instagram influencers in the UK

Instagram puts the ‘I’ in influencer, and has rapidly become the go to tool for influencer marketing. With the highest...
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Instagram influencers UAE

Ultimate list of Instagram influencers in the UAE

Influencer marketing has become an increasingly dominant marketing strategy during a time when consumers sought to escape their COVID-dominated reality...
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Step-by-step guide for creating a micro-influencer campaign

How to run a successful campaign with micro-influencers

Until a few years ago, influencer marketing was limited to celebrities and people seen as experts in certain domains. Today’s...
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The 7 best influencer marketing campaigns

The 7 best influencer marketing campaigns

Looking for ideas for your next influencer marketing campaign? We’ve rounded up the best influencer marketing examples, to get you...
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What is influencer marketing and why your brand needs it

What is influencer marketing?

94% of marketers use influencer marketing because it drives 11x more ROI than traditional marketing. What is influencer marketing? Not...
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Video recognition a giant leap for influencer marketing

Video recognition: a giant leap for influencer marketing

Influencer marketing is nothing new, but that doesn't mean it's not evolving. Like all things digital, stand still for a...
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The 7 Deadly Wins of Influencer Marketing

The 7 Deadly Wins of Influencer Marketing

Frequently misunderstood. Often underused. Despite being one of the most powerful and viable strategies in your marketing toolkit, influencer marketing is...
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influencer strategy 2019

Introducing the Talkwalker Influencer Marketing Survey

Your end of year report is near. Like many marketers and PR professionals, you’re probably asking yourself what to incorporate...
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12 dos and don’ts for a great influencer marketing strategy

12 dos and don’ts for a great influencer marketing strategy

As traditional digital media struggles to gain engagement, brands are turning more to an influencer marketing strategy. Using influential people...
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Influencer marketing - all you need to know

What is influencer marketing? Your ultimate influencer marketing guide

I hate being advertised to. I’ll ignore marketing messages. But an influencer, I’ll listen to, even trust. Naive? I don’t...
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