Social Media Insights for Professional Services

Professional services firms and management consultants like Deloitte and McKinsey are the arbiters of business knowledge, providing the world’s largest and most successful companies with cutting edge insights to improve business performance. Consultants must keep up with key trends in the business world and disseminate knowledge effectively to maintain an edge in an increasingly competitive marketplace. This section includes a How-To guide which explains how consultants can use social media analytics to win and retain clients as well as a case study examining how effective professional services giants are at using social media. You’ll also find up-to-date social media statistics for the giants of the consulting world.