Beauty & Fashion
Let social listening guide you through the constant array of conversations around new launches, sales, and promotions
Stay ahead of the curve
To succeed in beauty & fashion you need to keep up with conversations on competitors, product lines, discount seasons and consumer preferences. Easily consolidate all the conversations around the industry and gain the insights you need to stay ahead in this fast-paced environment.
Why Talkwalker
Create campaigns according to customer needs
Achieve greater reach and engagement by making your next collection around your customer needs. Use our AI-powered platform to find inspiration for next season.
Learn moreMonitor the competitor landscape and its various players
Use social listening to measure yourself alongside the competition. Keep an eye out for what customers are saying on sustainability, pricing, quality to tailor your messaging.
Learn moreAmplify your campaign's success with key influencers
Boost your upcoming campaign with influencers who can promote you amongst their followers. Make customers crave your pieces thanks to a celebrity or renown fashionista.
Learn moreOur Clients in
Beauty & Fashion
To find out which product category to target and how to set Rimmel apart from competitors, we looked at competing brands and consumer insights using Talkwalker.
Cheska Teresa
Managing Director, Lion & Lion Malaysia
Publications
To navigate through this complex environment, you need the right tools. We have chosen some publications that can give you a preview of what social listening can do for your brand.
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Searching for ways to better understand your customer and how to get them to buy your product? Look no further than these 5 CPG consumer insight ...
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Looking to get eyeballs on your brand? Promote your products and services to a new audience? Public relations defines how a company communicates with people ...
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We expect a high-quality customer experience and the best products and services. Anything less, and we walk. Capturing consumer insights will enable your brand to ...
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I’m always banging on about data. Collecting it. Analyzing it. Visualizing it. While you’ll find consumer insights, there are other factors ...
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Super excited to let you know that we’ve acquired Reviewbox, an all-in-one review management platform. We’re currently integrating Reviewbox’s ...
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Text mining is a natural language processing technique that helps analysts generate powerful insights by finding meaningful patterns and tendencies in unstructured data. Get a ...
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Hidden inside your organization, there’s a wealth of untapped information about consumers. With text analytics tools you can convert this unstructured text into ...
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Why are consumers choosing your competitors' products and not yours? Buyers, spoilt for choice, are more demanding and less loyal. A streamlined customer experience will ...
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In the beauty industry, leading brands are looking to user-generated content on social platforms to understand what their customers need. Are you using these insights ...
