We analyzed over 10 million online discussions around major business trends like the internet of things and digital transformation at the request of our clients in the professional services sector.
The insights we found showed that a robust social listening strategy helps to:
- Strengthen your client proposals through the integration of insights about the latest industry trends
- Improve your prospecting by pushing relevant insights about your prospects into your CRM at the right moment
- Gain corporate credibility and add value to your services by incorporating quantitative & qualitative social analysis into your market research methodology
- Enhance knowledge management through the creation and dissemination of social data reports
- Save time and money by replacing aspects of traditional market research with social media based research