The secret to brand growth isn’t about creating a brand for today, but shaping one for tomorrow. That is the biggest challenge businesses face.
Talkwalker has investigated the grocery industry, understanding the disruption of unicorns Ocado, Getir and Gousto and how this might be impacting traditional supermarkets like Tesco, Sainsbury's, and M&S.
Too often, MarComms professionals are expected to be sucked into hearsay. We walk through the talk and get to the insights that matter, as we investigate supermarkets vs unicorn grocers.
Download our supermarkets vs unicorns report and discover: