Digital Marketing Manager– US

New York - Marketing

Data-driven, digitally fluent, our Marketing team is Talkwalker's brand awareness and lead generation machine. With team members across the world, we're the global voice of Talkwalker, keeping us ahead of the competition no matter where we are. Connecting consumers with our products and business-critical insights from social data. Fast-paced, innovative, creative - it's what makes us the best marketing team in the industry.

Talkwalker is a leading social listening & analytics company with over 2,000 clients globally. Through our AI-powered analytics platform, we gather data from the conversations that happen around brands - online, in the media, and within companies themselves - to uncover, understand, and action consumer insights. We are extremely international, with headquarters in Luxembourg and offices in New York City, San Francisco, Frankfurt, Paris, Singapore, and Tokyo.

Key responsibilities:

  • Support drive forward the Talkwalker US marketing strategy and business objectives
  • Constantly test new strategies and channels to improve brand awareness and find new lead generation opportunities
  • Support the integrated US communication strategy and assist in its planning, development and execution
  • Find new ways to develop  foster and nurture relations with key enterprise personas from various verticals and key influencers in the US, within the social media analytics and CX spaces, through relationship building strategies, thought leadership and constantly writing, publishing and promoting relevant content on owned and earned media channels
  • Plan, organize and execute events, VIP closed door sessions and webinars
  • Constantly analyze, measure and report on the performance of US marketing activities based on a set of pre-defined KPIs, with the overarching goal of pushing leads down the funnel all the way to conversion
  • Be part of the US Talkwalker team and a key contributor to the overall marketing department at Talkwalker
  • Qualifications:

  • You have 3-5 years of experience in digital marketing related positions (SaaS or Social Media Company preferred)
  • You are an open minded strategist that gets excited about trying new things and don’t shy away from knocking on doors
  • You are data savvy, you track results and follow the data
  • You have a strong knowledge of Social Media Communications, Digital PR and Content Marketing.
  • You have strong writing abilities and storytelling skills
  • You have proven SEO experience
  • You work independently, are well-organized, structured, get things done and collaborate openly and proactively with team members
  • You have excellent interpersonal and communication skills, love talking to people in and out of the organization and enjoy fostering new business relationships
  • You are a native English speaker. Other language excellence is highly appreciated
  • You have great time management skills and the ability to multitask

  • Nice to have:

  • You have a proven network of B2B influencer relations in the digital marketing and social media industries
  • You have an active presence and a marketing-oriented follower base in social media outlets
  • What we offer:

  • Competitive base salary + bonus
  • 100% Medical, Dental and Vision Plan coverage for employees
  • Paid Vacation and Sick Days
  • Summer Friday Program 
  • FSA, HSA, Pre-tax commuter benefits
  • Wellness reimbursement for gym memberships
  • Phone Stipend
  • 401(k) Plan + Matching
  • Paid Family Leave
  • About us:
     
    Talkwalker was named a Leader among the top 10 social listening platforms in The Forrester Wave™: Social Listening Platforms, Q4 2020. This recognition validates everything that we are striving for – happy customers, a powerful and easy-to-use product, groundbreaking AI technology (from visual recognition to Conversation Clusters), and an abundance of clean and accurate social data.

    Our colleagues come from 50+ different countries around the world, with a total headcount of over 400 employees. Being a rapidly-growing organization, our goal is to be 500+ employees by the end of 2021. 

    For more information, please visit our website, or our social media accounts.