Marketing Manager – French market

Paris - Marketing

Data-driven, digitally fluent, our Marketing team is Talkwalker's brand awareness and lead generation machine. With team members across the world, we're the global voice of Talkwalker, keeping us ahead of the competition no matter where we are. Connecting consumers with our products and business-critical insights from social data. Fast-paced, innovative, creative - it's what makes us the best marketing team in the industry.

Talkwalker is an online and social data analytics software company specialized in listening, analytics and reporting that empowers over 2,000 brands analyzing online conversations on social networks in 187 languages. The company is extremely international with headquarters based in the city center of Luxembourg and has additional offices in New York City, San Francisco, Frankfurt, Singapore, Tokyo and Paris.

We are currently looking for a Marketing Manager – French market to join our marketing team. This person will be based in our Talkwalker office in Paris.

This is a fantastic opportunity to join a rapidly-growing company that has successfully moved from start-up to high growth on European level and beyond, with many opportunities for learning and development.

Key responsibilities:

  • Support the integrated FRBELUX communication strategy and assist in its planning, development and execution
  • Directly work with the Field Marketing Team Lead on building strong brand awareness for Talkwalker in FRBELUX region
  • Create, organize and implement multichannel communication campaigns to drive brand visibility and lead generation in the FRBELUX region.
  • Constantly write, publish and promote content in French on owned and earned media channels (social, web, blog) to drive lead generation and conversions: thought leadership, trending stories, case studies, white papers, etc.
  • Serve as primary contact to strengthen the company’s relationships with FRBELUX media, answer incoming PR enquiries from media and other organizations
  • Foster relations with prominent French influencers in the social media analytics space
  • Further strengthen our social profile in FRBELUX and engage with the audience on Facebook, Twitter, LinkedIn, Youtube through active community management
  • Organize our presence in fairs and trade shows as well online events and webinars
  • Regularly analyze, measure and report on the performance of FRBELUX marketing activities based on a set of pre-defined KPIs, constantly improve the strategy
  • Be part of the Paris-based Talkwalker team, and a key contributor to the overall marketing department of Talkwalker
  • Manage the Field Marketing Officer 
  • Qualifications:

  • You have 3-5 years of experience in marketing/communications within a social media savvy company or a digital/PR agency
  • You have a strong knowledge of Social Media Communications, Digital PR and Content Marketing
  • You have strong writing abilities and storytelling skills
  • You work independently, are well-organized, structured, get things done and collaborate openly and proactively with team members
  • You have excellent interpersonal and communication skills
  • You have great time management skills, the ability to multitask and a willingness to travel
  • Your French is native level, fluent in English. Other language excellence is highly appreciated
  • What we offer:

  • 26 days of annual leave
  • 11 paid leave
  • Health insurance AXA
  • Lunch vouchers
  • RTT
  • 1 Volunteering Day Per Year
  • About us:
    We have been recognized by the Forrester Wave Social Listening Report as a Strong Performer. For us, it validates everything that we are striving for – happy customers, super-powerful product, groundbreaking AI technology, and an abundance of clean and accurate social data.

    Our colleagues are coming from 50+ different countries around the world and we have a total headcount of over 350 employees. Being a rapidly-growing organisation, our goal is to be 500+ employees by the end of 2021. 

    For more information, please visit our website or Instagram.