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Digital Communications Manager - ANZ

Sydney - Marketing

Data-driven, digitally fluent, our Marketing team is Talkwalker's brand awareness and lead generation machine. With team members across the world, we're the global voice of Talkwalker, keeping us ahead of the competition no matter where we are. Connecting consumers with our products and business-critical insights from social data. Fast-paced, innovative, creative - it's what makes us the best marketing team in the industry.

Talkwalker is a leading social listening & analytics company with over 2,000 clients globally. Through our AI-powered analytics platform, we gather data from the conversations that happen around brands - online, in the media, and within companies themselves - to uncover, understand, and action consumer insights. We are extremely international, with headquarters in Luxembourg and offices in New York City, San Francisco, Frankfurt, Paris, Singapore, and Tokyo.

Are you passionate about digital, social media and new technologies? Do you think consumer insights will change the way businesses advertise, communicate, engage, develop products, and service clients? Do you want to join one of the fastest-growing and most innovative SaaS companies in the world?

We are currently looking for a Digital Communication Manager– ANZ to join our marketing team. This person will be based in our Talkwalker office in Sydney.

This is a fantastic opportunity to join a high growth company that has successfully moved from a European success story to a leading global organization, with many opportunities for learning and development.

We actively encourage innovation, teamwork and initiative-taking, where you will be able to shape your work and contribute to the overall success of your team and of the company in an open, energetic and supportive environment.

Key responsibilities:

  • Grow Talkwalker’s presence and market demand for our offering in Australia & New Zealand region 
  • Define the regional marketing strategy based on global guidelines and market specifics, and own its multichannel execution to maximize the ROI
  • Create, organize and implement integrated marketing campaigns online and offline with support from the global marketing team
  • Build the company’s relationships with local media, and Foster relations with local media, publications, prominent industry experts and influencers within the social media, marketing analytics, CI and CX space in the region. Serve as primary contact to answer incoming PR enquiries
  • Regularly write and promote content on owned and earned media channels (social, web, blog) to drive awareness and demand generation: thought leadership, trending stories, case studies, white papers, etc.
  • Support the integrated APAC region marketing strategy with a strong focus on enterprise marketing/account-based marketing
  • Contribute to strengthen our social presence and engage with our community on Facebook, Twitter, LinkedIn, Youtube
  • Select and organize our presence in strategic industry conferences and trade shows
  • Organize Talkwalker’s own local events and webinars
  • Regularly analyze, measure and report on the performance of marketing activities based on a set of pre-defined KPIs, constantly improve the strategy, CPL and regional marketing ROI 
  • Be part of the Sydney-based Talkwalker team, and a key contributor to the overall Asia Pacific & Japan region as well as the global marketing department of Talkwalker
  • Qualifications:

  • You have at least 3-5 years of experience in marketing or digital communications within a social media savvy company or a digital/PR agency, with a strong understanding of the ANZ region.
  • You have a strong knowledge of Social Media Communications, Digital PR, Influencer Marketing and Content Marketing
  • You have excellent written and verbal communications, strong interpersonal skills
  • You like building relationships and networking
  • You work independently, are well-organized, get things done and collaborate openly with team members
  • You enjoy being in a fast-paced environment
  • You have great time management skills, the ability to multitask, and a willingness to travel
  • You are fluent in English
  • About us:
    Talkwalker named a Leader in Forrester New Wave™: AI-Enabled Consumer Intelligence Platforms, Q3 2021. Receiving the highest possible scores in the criteria of data onboarding, search and insights, analytics and reporting, data regulation, and product vision. This recognition validates everything that we are striving for – happy customers, a powerful and easy-to-use product, groundbreaking AI technology (from visual recognition to Conversation Clusters), and an abundance of clean and accurate social data.

    Our colleagues are coming from 50+ different countries around the world and we have a total headcount of over 350 employees. Being a rapidly-growing organization, our goal is to be 500+ employees by the end of 2021. For more information, please visit our website or Instagram.