Data-driven, digitally fluent, our Marketing team is a Talkwalker's brand awareness and lead generation machine. With team members across the world, we're the global voice of Talkwalker, keeping us ahead of the competition no matter where we are. Connecting consumers with our products and business-critical insights from social data. Fast-paced, innovative, creative - it's what makes us the best marketing team in the industry.
Talkwalker is an online and social data analytics software company specialized in listening, analytics and reporting that empowers over 2,000 brands analyzing online conversations on social networks in 187 languages. The company is extremely international with their headquarters based in the city center of Luxembourg and has additional offices in New York City, San Francisco, Frankfurt, Singapore, and Paris.
We are currently looking for a Field Marketing Manager– US to join our marketing team. This person will be based in our Talkwalker office in New York City with commuting expected to our San Francisco Office.
This is a fantastic opportunity to join a rapidly-growing company that has successfully moved from start-up to high growth on an European level and beyond, with many opportunities for learning and development.
Responsibilities:
Leading and Driving the lead generation efforts for our NYC and San Francisco sales teams. Directly work with the Field Marketing team Lead to build a strong pipeline of qualified leads and brand awareness for Talkwalker.Regularly analyze, measure and report on the performance of US west Coast/east coast marketing activities based on a set of pre-defined KPIs, constantly improve the strategyConstantly write, publish and promote content on owned and earned media channels (social, web, blog) to drive lead generation and conversions thought leadership, trending stories, case studies, white papers, etc.Serve as primary contact to strengthen the company’s relationships with US west/east coast media, answer incoming PR inquiries from media and other organizationsFoster relations with prominent US west/east coast influencers in the social media analytics spaceFurther strengthen our social profile in the US and engage with the audience on Facebook, Twitter, LinkedIn, YouTube through active community managementOrganize our presence in fairs and trade showsBe part of the US- based Talkwalker team, and a key contributor to the overall marketing department of Talkwalker
Qualifications:
You have 5-8 years of experience in marketing/communications within a social media savvy company or a digital/PR agencyMust be Data Driven and have a strong Analytical BackgroundUnderstanding of Salesforce and Google Analytics You have a strong knowledge of Social Media Communications and lead generation You have strong writing abilities and storytelling skillsYou work independently, are well-organized, structured, get things done and collaborate openly and proactively with team members You have excellent interpersonal and communication skillsYou have great time management skills, the ability to multitask and a willingness to travel to our San Francisco Office
What we offer:
Competitive base salary + bonus 100% Medical, Dental and Vision Plan coverage for employees Paid Vacation and Sick Days Summer Friday Program FSA, HSA, Pre-tax commuter benefits Wellness reimbursement for gym memberships Phone Stipend 401(k) Plan Paid Family Leave
