Consumer behaviour: Mainstream vs Vegan Skincare
Published January 23, 2023
As sustainability continues to dominate vast swathes of the conversation around skincare, much attention has been drawn to the rise of vegan brands, the impact of this rise on the beauty market, and the blurred lines between the two.
Whichever camp you are in, the cosmetics industry has seen significant change, and vegan brands have demonstrably made inroads. But in...