Christine's blog

Instagram influencers in Indonesia

Ultimate list of Instagram influencers in Indonesia per industry

Recent reports show that Indonesia has become the biggest market for Instagram in the Asia Pacific. In this post, I’ll highlight how marketers can leverage influencer marketing to boost online engagement and identify the country’s ultimate Instagram influencers.   DOWNLOAD THE LIST OF INSTAGRAM INFLUENCERS...
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Instagram Influencers in the Philippines

Ultimate list of Instagram influencers in the Philippines per industry

Influencer marketing is a trending topic and brands are reportedly putting more priority in collaborating with influencers to boost audience engagement. In this post, I’ll tackle how brands can leverage...
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Instagram Influencers Singapore

Ultimate list of Instagram influencers in Singapore per industry

Influencer marketing is certainly not a new trend, especially in Singapore. In a country where 79% of the population is active on social media primarily on YouTube, Facebook, and Instagram,...
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Most popular Instagram hashtags Australia

The ultimate list of Instagram hashtags in Australia

As a business owner or social media marketer, if you’re looking to increase brand visibility and engagement, Instagram should be right up there on your list. Did you know that...
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Social Media Interview with Hong Kong Airlines' Dennis Owen

Choosing a social listening tool & what to use it for [Expert’s Opinion]

Keeping up with the latest social media platforms is hard enough. How do you stay on top of all the chatter and filter through the noise of social media? Enter...
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Marketing trends in beauty industry

5 marketing trends in the beauty industry

Nowadays, it’s almost impossible to be on social media without stumbling upon content related to the beauty industry. It could be a campaign, a product advertisement, or news about brand...
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best social media monitoring tools

The 13 best social media monitoring tools

Social media has evolved from somewhere to post messages, to a game-changing marketing channel that brands are all over. For a successful social strategy, brands should monitor performance with social...
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Social mentions event

How to track social mentions during an event

Are events part of your marketing strategy? Regardless of your industry, events provide a unique opportunity for your brand to build a connection with your target audience. This is particularly...
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Talkwalker Singapore office launch

Talkwalker launches Singapore office, brings best-in-class social listening to Asia

Yet another milestone. From Luxembourg, New York, Frankfurt, and San Francisco, Talkwalker officially arrives in Singapore, bringing best-in-class AI-powered social listening to the Asia Pacific region.   Get in touch with Talkwalker...
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Instagram Influencers in Australia

Ultimate list of Instagram influencers in Australia per industry

Influencer marketing has grown bigger and trendier in the past few years. And it’s not over. Based on the latest Global State of Influencer Marketing survey targeting over 800 marketing...
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Chinese New Year

Best Chinese New Year marketing campaigns

While New Year celebrations are officially over, those of us in Asia are still relishing the holiday vibes with Chinese New Year (CNY) just around the corner. This could mean...
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digital marketing events in asia

The best digital marketing events in Asia in 2019

It goes without saying that as a marketer, keeping up with the digital trends is part of the trade. Whether you’re new in the digital marketing scene or looking to...
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Christine's Publications

Changing the Face of Malaysian Makeup - How Lion & Lion Helped Launch Rimmel

How Lion & Lion Helped Launch Rimmel

Changing the Face of Malaysian Makeup...
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